Santa Cruz Museum of Art & History · Long-term relationship

Each film builds on the last.

Documentary production that keeps the museum’s community memory in use.

Title frame from Can Culture Transform Communities?, the MAH 30th-anniversary documentary.
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The need

The MAH needs to tell the story of its changing public role while keeping earlier interviews, exhibitions and community experiences available for future films.

Andrew’s contribution

A relationship that began with Enterprise Iron Works (2021), followed by Looking Back, Moving Forward for the museum’s 25th anniversary. Later work includes Queerstory (2024), membership communication in 2022 and 2023, promotion and documentation for Frequency and Submergence, book talks, social media films and documentation at Evergreen Cemetery, including the Craig monuments project. The museum also sponsored Love Letter to the Mark Abbott Memorial Lighthouse (2026), commissioned by William Simpkins.

What it made possible

A body of films that connects exhibitions, artists and local histories with the communities the museum serves. Each project adds to the record available for future storytelling.

The 2026 film was an Official Selection of the Santa Cruz Film Festival.

How the media is reused

Footage captured for Looking Back, Moving Forward in 2021 returns in the 2026 anniversary film. The earlier production becomes part of the museum’s next chapter.

From one anniversary to the next

Film posters from 2021 and 2026. The later film draws on footage captured for the earlier one.

Video poster: Looking Back, Moving Forward: 25 Years of the Santa Cruz Museum of Art & History
Looking Back, Moving Forward2021 · Documentary
Title frame from Can Culture Transform Communities?, the MAH 30th-anniversary documentary.
Can Culture Transform Communities? 30 Years of Experiences at the Santa Cruz Museum of Art and History2026 · Documentary
“Andrew is incredibly enthusiastic and thorough. All of his projects are well-researched and managed from start to finish, from the project outline, to interviews, to execution. He takes incredible care to communicate the status of the project to clients, and the finished products are high-quality, professional, and retain the client's artistic vision. I cannot recommend anyone more highly!!”
Ginger Shulick PorcellaExecutive Director · Santa Cruz Museum of Art and History
“Andrew’s beautiful and thoughtful work always reflects the color, energy, and spirit of his subjects, and his talents have helped us elevate our institutional brand through digital storytelling.”
Robb WoulfeFormer Executive Director · Santa Cruz Museum of Art & History

More films from the relationship

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